research methods & resources

reed|group can identify and utilize  the most appropriate and cost-efficient techniques for gathering your research information, including:

• Telephone: Executive/professional
• Internet: Executive/professional, consumer, panel
• Telephone: Consumer
• Telephone/mail and telephone/mail/telephone
• Mail
• Customer diary panel
• Personal consumer: On site, in home, mall intercept
• Personal executive/professional: On site, facility, meeting based
• Qualitative: Focus groups, in-depth interviews
• LibertyPoll: A syndicated regional omnibus polling service
• SBRC: The most comprehensive national data base of product and service   usage and expenditure information for small and medium sized businesses
  

study types

analytic strategies & methods

presentation/reporting capabilities